New REALM Media and External Communication Guidebook Establishes Guidelines to Promote and Protect Ambry, Invicro and REALM’s Brands
As with any successful company, the media and other external stakeholders often want to connect with us to learn about what we do. But with so many media outlets, reporters, and other informational outlets, how do we keep our answers concise, consistent, legally compliant and coordinated?
Chief Marketing Officer Mickie Henshall and Corporate Communications Director Brad Lotterman put together a comprehensive guide to address external communications titled: REALM Media & External Communications Guidebook. Select your organization below to download your copy.
The guide walks you through what to do when someone from outside our organization asks questions, whether off the record or not. From initial media requests to approval from Corporate Communications to legal approval, following each step means that regardless of what organization you come from, we deliver consistent, strategic and legally compliant messages.
Another key component of the guidebook is what to think about when developing a successful strategic communications plan. REALM Corporate Communications is available to help you create communications plans that will help you target your audiences with the right strategies and tactics.
REALM’s Corporate Communications and Marketing department looks forward to helping everyone manage reactive external communication requests and developing proactive communications strategies.
New REALM Media and External Communication Guidebook Establishes Guidelines to Promote and Protect Ambry, Invicro and REALM’s Brands
As with any successful company, the media and other external stakeholders often want to connect with us to learn about what we do. But with so many media outlets, reporters, and other informational outlets, how do we keep our answers concise, consistent, legally compliant and coordinated?
Chief Marketing Officer Mickie Henshall and Corporate Communications Director Brad Lotterman put together a comprehensive guide to address external communications titled: REALM Media & External Communications Guidebook. Select your organization below to download your copy.
The guide walks you through what to do when someone from outside our organization asks questions, whether off the record or not. From initial media requests to approval from Corporate Communications to legal approval, following each step means that regardless of what organization you come from, we deliver consistent, strategic and legally compliant messages.
Another key component of the guidebook is what to think about when developing a successful strategic communications plan. REALM Corporate Communications is available to help you create communications plans that will help you target your audiences with the right strategies and tactics.
REALM’s Corporate Communications and Marketing department looks forward to helping everyone manage reactive external communication requests and developing proactive communications strategies.